Pigment Perfect was founded by graphic designer Jane D’Offay, after her eldest daughter was a victim of racial abuse at school. Although the abuse was dealt with swiftly, the long-term impact on her daughter lingered: She began to compare herself to others, from her skin tone to her hair texture. D’Offlay worked with her daughter to design visual materials that would help the latter realise her heritage and her power. The range includes positive, child-friendly art prints as well as colouring books and bags. A.M.
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